Driving Customer Engagement Through WhatsApp
LUKK Automation implemented a WhatsApp Business API-based communication and marketing solution for ICG Chicken & Burger, enabling the business to engage directly with customers through WhatsApp.
The solution supports promotional campaigns and customer communication, including new dish announcements, special offers, discounts, and customer voucher distribution.
A Direct Channel for Customer Communication
The platform provides ICG Chicken & Burger with a structured channel for delivering timely promotional content and customer communications.
Key applications include:
- New dish and menu announcements
- Promotional campaigns
- Customer voucher distribution
- Special offers and discounts
- Marketing communications
- Customer notifications
- Direct WhatsApp customer engagement
WhatsApp API & Campaign Management
LUKK Automation supported the implementation and configuration of the WhatsApp Business API communication workflow, enabling structured customer messaging and promotional campaigns.
The solution provides a foundation for managing promotional content, menu updates, vouchers, and targeted customer communications through WhatsApp.
Project Implementation
LUKK Automation supported the implementation through:
- WhatsApp Business API integration
- Customer communication setup
- Promotional campaign configuration
- Menu and new dish promotion
- Voucher distribution
- Marketing message management
- Customer engagement workflows
- Technical support and troubleshooting
Project Outcome
The solution provides ICG Chicken & Burger with a direct and scalable channel for customer engagement and digital marketing, helping the business communicate promotions, new offerings, and vouchers directly to its customers.
Project Details
- Status: Implemented — 2026
- Solution: WhatsApp Business API-Based Customer Communication & Marketing